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News

July 10, 2009

Auddy Awards received
Awards denote hit potential of songs based on sonic characteristics

Jeremy and Rebecca recently received Auddy Awards for several songs from their debut album.

These awards include three "Platinum Auddys", the highest honor given, to "Fool", "How I Love You", and "Tallest Tree".  Additionally, "Gold Auddys" were awarded to "Feels Like The Heavens" and "Have You Got The Time", with a "Silver Auddy" going to "Flyer".

Platinum Auddy Awards, for example, are given to songs in which "the underlying patterns of the song are similar to songs that have been hits for a long time".  This is determined by a complex computerized music analysis which identifies sonic patterns that are most common amonst "hit" songs.  These patterns can be found by "listening" to such characteristics as the complexity or originality of song arrangement; instrumentation used; density, clarity, and balance of a mix, and many other key sonic traits.

This unique identifying technology was invented by "Hit Song Science" and is used to provide market analysis intelligence and success rate predictions to record labels and music publishers, assisting in key decisions such as release order, promotional budgets, and market timing.

Jeremy is quick to point out that while these awards can indicate a certain level of professionalism, sonically, that is on par with major label quality, nothing can replace the feedback received by a good set of human ears.

"I'm not sure what impact this really has on determining what constitutes a 'hit' song, since lyrics, performance, and emotion cannot technically be factored into the analysis.  However, it does serve an anectodal purpose.  And, if anyone is really interested in what a computer thinks of our songs, we now have proof that they dig 'em," he said.


Platinum Awards:

  1. Fool
  2. How I Love You
  3. Tallest Tree

Gold Awards:

  1. Feels Like The Heavens
  2. Have You Got The Time

Silver Award:

  1. Flyer

For more information about Auddy Awards, visit: uplaya.com.


Comment Script

Me too!
Hey, I got auddys too...couple of platinum, couple of gold, couple of silver. But you guys are way ahead of me...makes me think the auddys are a load of old cobblers. You guys sound fantastic, incredible attention to detail in all respects. I like 'tallest tree' - reminds me of classic 80s TV show theme songs (eg walking of air). That you can then go and do jazz in 'Have you got the time' is remarkable. Awesome work.
#1 - Robert - 09/08/2009 - 07:08
from uPlaya
Hi Jeremy and Rebecca

Just wanted to say congratulations on your Auddy Awards! I was surfing the Internet today looking to see how artists are using uPlaya and I think you are doing a fabulous job.

I also wanted to add that you can share pictures and videos on our Facebook fan page, http://www.facebook.com/search/?q=uplaya&init=quick#/uPlaya?ref=search&sid=4940337.4015171523..1 , and keep up with what we are doing as well as what other artists are doing with their uPlaya widgets. We have a Blog, http://blog.uplaya.com , and would love to hear feedback and answer any questions you may have.

Congrats once again on your many awards (that many is quite rare!), and good luck in your future endeavors!
#0 - Whitney - 08/26/2009 - 13:03
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